Migrate Data from Insightly to Salesforce

4 min readNov 18, 2020

Why do businesses need CRM systems?

Customer relationship management systems help companies by maintaining customer contact details, tracking each and every customer interaction, and managing customer accounts.

These systems are absolutely vital as businesses generate an immense amount of data daily.

Given CRM systems’ significance, one should carefully evaluate and compare their service of choice before moving forward with a given software.

Allow us to narrow down the options and compare two popular CRM systems, Insightly and Salesforce.

Pre-Migration Tips before Migration from Insightly to Salesforce:

  • Analyze and clean up your records. Take the time to find out how your data is structured, where it is located, and which records need more attention
  • Remove all unnecessary data before proceeding with the migration to Pipedrive. It will be easier to work with your new CRM system
  • Create a backup plan. A backup will help to reduce the risk of data loss after data migration
  • Inform your employees about the changes

Principal Differences Between Insightly and Salesforce

While both platforms offer enhancement of workflows and improvement of sales and customer experience, Insightly is specifically designed for small/mid-sized companies and Salesforce focuses on the enterprises.

  • Lead and Contact Management: Insightly offers web forms to attract more leads and convert them into the clients. Salesforce enables collection of prospects via different forms, scoring them in accordance with the specified parameters and routing to the reps for further nurturing
  • Deal Acceleration: Insightly obtains the email and newsletter marketing for gathering potential customers. Salesforce comprises multi-channel projects and designs the targeted campaigns by sending them personalized messages
  • Analytics and Forecasting: Insightly offers the opportunity to add extra documents to projects and view each completed stage of the deal process. Salesforce allows one to set up the filters for reporting tools and create additional dashboards with charts that indicate a real-time status of the workflow and team performance
  • Integration Options: Insightly integrates with 70 add-ons like Workato, Xero, Zapier. Salesforce contains the AppExchange that offers 547 applications such as MailChimp, Zendesk, Jira, and others
  • Price Matter: Insightly offers a free plan for up to 2 users and 4 paid subscriptions starting at $12/user/month/billed annually. Salesforce includes 4 paid editions with the lowest cost of $25/user/month/billed annually

All in all Insightly stands out for its intuitive interface, simplicity, and affordability. Salesforce takes the upper hand in terms of customization and integration options.

Follow the steps listed below to migrate from Insightly to Salesforce:

Whatever your chosen CRM system is, Trujay’s Self-Service tool can trial the system to see if it’s a good fit by launching a free sample migration from Insightly to Salesforce. Follow the steps below:

1. Go to Trujay’s Self-Service app

2. Select your current CRM and future CRMs and provide the access detail

3. Click the ‘Customize Mapping’ button to set mapping fields you want to migrate from Insightly to Salesforce. If everything is right, click ‘Start Sample’.

NOTE: Should you decide to modify your fields, click “Change Fields Mapping”; you can rerun the sample as many times as you need at no cost

5. If you’re happy with the results, you can start the full migration process from Insightly to Salesforce

After the migration from Insightly to Salesforce, make sure that:

  • The records have migrated to the correct fields
  • Links are correctly restored between transferred items
  • Custom workflow rules are created

Final Notes

With so many CRMs on the market, you have to find the one that best suits your needs. Once you know where you want your data to go, the rest can be taken care of by Trujay’s team of experts. Get started now and try our free sample migration.

Our Guided Migration Service allows you to simply pay for 5 hours of technical support. You’ll have a dedicated, personal account manager discuss your options, guide you through the mapping process, and/or do the entire Self-Service Migration for you. For more details on our Guided Service, check out this page.




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