The former president of Remington and former owner of the New England Patriots once said:
“Entrepreneurs are risk-takers, willing to roll the dice with their money or reputation on the line in support of an idea or enterprise.”
- Victor Kiam
So is the CRM system risky for startups? Does a startup need it at all? Let’s discover!
Why Startups should use CRM
- Organized information
With the right CRM, they can view data in chronological order to gain useful insights through numerous single-screen dashboards and reports. Furthermore, CRM helps startups improve marketing and sales productivity by enhancing their optimization.
- Unified interface
Customers are contacted at different points in time by numerous teams, such as marketing, sales, or customer service. Often the contact gets lost at every touchpoint and the other team doesn’t know about the new customer update. The unified interface provides an optimal viewing and interaction experience for any screen size, device or orientation.
- Scalability
Each company is launched for long-term sustainability. CRM may not seem like a good investment in the short term, but as the startups expand, the number of customers rises and scalability may become a problem. Many of the best CRMs for startups can store high contact volumes, produce several invoices, and monitor the entire customer journey in just a few clicks.
- Clients retention
Startups can not only monitor prospect progress or close deals more quickly with structured information but also build personalized responses and experiences. Sales reps may define consumer purchasing habits, classify them into categories, and make customized suggestions to cultivate them.
- Improved ROI
Startups are powered by ROI and it is clear that the value of CRM is evaluated in the same way. Although it is difficult to measure returns on CRM, multiple reports point toward favorable ROI. For example, a CRM can generate $8.71 for every dollar invested, according to Nucleus Research.
What are the Best CRMs for Startups?
- Agile CRM
Agile CRM is a comprehensive, cloud-based, customer relationship management program. It combines key sales, marketing, support, and online experience application functionalities into a single unified solution.
Agile CRM is trusted by thousands of small to mid-size startups across several industries. It offers a comprehensive range of features including project and contact management, scheduling, sales and marketing automation, customer support, email monitoring, and landing pages.
Users have a unified platform with Agile CRM, which puts all the information on a single page, streamlining their tasks and improving communication and collaboration.
Pricing
- FREE — for 10 users, discover the all-in-one CRM benefits for your startup
- Starter — $8,99 per user per month, generate leads and close more business like a PRO
- Regular — $29,99 per user per month, boost your sales, marketing, and support
- Enterprise — $47,99 per user per month, add advanced automation & dedicated coach for success
2. HubSpot
HubSpot is a great solution for startups because it’s really easy to use. HubSpot allows the management of emails, notes, calls, or website visits into one, intuitive view.
HubSpot gives you the ability to automate your emails, track pipeline, and be easily connected to Gmail and Google Apps. Sidekick extension allows real-time notifications as soon as leads are engaging with a company.
Pricing
HubSpot offers a FREE version, and its cost is based on access to its various hubs:
- Marketing hub: $50-$3,200 per month
- Sales hub: $50-$1,200 per month
- Service hub: $50-$1,200 per month
- HubSpot CMS: $300 per month
Note: If you work for a startup, you might be eligible for up to 90% off through the HubSpot for Startups Program.
… to read the full article, please follow this link.
